Sunday, December 15, 2019

Gothic Art and Architecture Free Essays

Gothic art and architecture played a very important role in the appearance of medieval times. The approximate time frame of the Gothic stage began in 1125, preceding the Romanesque period. Gothic art was first considered very ugly and was believed that barbarians were only capable of making such pieces. We will write a custom essay sample on Gothic Art and Architecture or any similar topic only for you Order Now So, the name gothic meaning ghost was given to this time period. Now in the 20th century people think Gothic art is beautiful and admire it greatly. The First Methodist church in Notate by Red Barrel is a Gothic church. While looking at the church you take note of the pointed arches. This is a feature that began in the Gothic time period, and replaced rounded arches of the Romanesque period. Pointed arches are on every window and on the frame of the door. Inside you can see a simple barrel vaulting system. Another feature of Gothic art that The First Methodist Church has is the wonderful stain glass windows. They were very long and told a religious story. The stain glass allows the walls to be thinner and let a nice color filled light in. This light fills the church, and back then would be one of the only systems of light. The most dominant feature of Gothic architecture is the size, or height of the church. They believed that the higher the church the better, because they were closer to heaven. Some even contained towers so they could be closer to heaven. The one in Notate is very tall and has a very high ceiling. The ground plan for the church is in a cross, Just like medieval times. Inside the church is very complex along with the high ceilings. There are no painting, but the columns are highly decorated and complex. The First Methodist Church in Notate has many Gothic features, but is missing some characteristics. It does not have flying buttresses, or a rose window, which were strong Gothic traits. Also there were no windows on the east end where the sun rises. Alters were mainly put on the eat end, so when the sun rose it would fill the alter with light. Gothic architecture is very beautiful, and the town of Notate is very lucky to have such a marvelous Gothic church in its town. How to cite Gothic Art and Architecture, Papers

Saturday, December 7, 2019

Marketing Planning and Strategy Blue Cherry Company †Free Samples

Question: Discuss about the Marketing Planning and Strategy Blue Cherry Company. Answer: Aim of the Report This report was created with intention of providing its readers with a roadmap that could be possibly adopted by the Blue Cherry Company, situated in Lenswood, South Australia as a marketing strategy to gain further market capture. This is not to be considered as an inert plan rather a snapshot of the current market environment for the product and objective that guides the organization currently. The plan should be further corrected and improvised with its progression. Marketing Objectives The objective is to be able to create a framework for supporting the organizations goals and objectives, most importantly: Develop brand awareness Gradual increase in sales or decrease inmarketing expense Description of Industry Cherry industry of Australia is one of the few upcoming industries. They produce about 9500 tonnes of cherry annually. Tasmania leads among the primary six cherry producing states and focusses mostly on exports (Smith and Cameron, 2017, p.73). Cherries are sensitive products and with the production window less and huge demands for up to 15000 tonnes, it already lags in demand (Toivenon, 2014, p.71-82). With introduction of US cherries, the demand for Australian cherries have only catapulted. The industry relies on two tools designed to track and monitormarketing metrics AC Nielson Homescan industry research tool by Sprout Research. Cherries are usually adopted by households mostly in their daily fruit intake, as snack, in salads, breakfasts. Trend reports have indicated, it is mostly purchased by women above age of 35. There is a huge potential to target it to those below 35 years. There is an increasing demand of Australian cherries and since it is mostly bought on impulse, its look, freshness and firmness are important cues to purchase. Description of Organization Blue Cherry Company produces Big, Sweet, Delicious cherries which is exclusively grown in their garden. They have their own orchard situated in cool climate region of Adelaide Hills which lends the sweet taste to the cherries and good size. Their cherries are exported as well as sold locally by them at Adelaide, Perth, Melbourne and Sydney. It is a family run business. They sell a large variety of cherries which is grown in-house in their 25 hectares plus orchards. Some of the varieties they sell/export are- Merchant Santina Stella Lapins Simone Sweet Georgia Currently, it offers sales through its shed door sales where customers could take a prior appointment and buy cherries directly from them in 2 and 5 KG packs. Key Trends affecting the Industry Cherries are largely bought and consumed fresh. If the fruit is blemish free and colour is good adds up to its saleability. Another important factor is the domestic consumption vs the export ration which is about 80% to 20%. There is requirement for about 1500 tonnes of cherries and the production is only about 9500 tonnes. The short production window places lot of pressure on the growers. With the strength of Australian dollars, it is essentially a good crop to export. Nevertheless, to point out the challenges are: Inconsistent cherry qualities High wastage level at retail stores and supermarkets Lack of education to retailers on proper storage to increase shelf life Even though there is optimum temperature management in supplies, as soon as the bulk packing is opened for storage on shelves in retail stores, their shelf life rapidly drops, eventually leading to wastage. Supermarkets and independent retailers together comprise about 67% of sales channel for cherries and Farmers Market just 10%. Weather plays a huge role in cherry production and often is responsible for further reducing production by up to 15%. In warmer regions, cherries mature faster even further decreasing its life cycle. From November to February, approximately 100 days of cherry production window is just available to growers. Then there is also issue of new strains of virus and pests infecting the cherries further reducing the yield of the industry. This is also one of the most challenging factors affecting the industry. (Barry et al 2014, p.67-72) Key Success Factors of the Industry The industry has been exhibiting tremendous rise and changes with doubling its production in a decade. Between 2004 and 2011, there were significant plantings done and hence since 2008, a lot of improvements have been noticed. The plantings still continue and with this trend, they are bound to meet the requirements very soon. A national body-Cherry Growers Association(CGA) is created to safeguard the interests of cherry growers from across Australia. (Low and Pasadilla, 2016) Key success factors or current drivers of the industry could be listed as: Strong Leadership by CGA CGA after being established some 40 years ago have shown good leadership and changed the way the cherry industry functions. From ways to good seeds, research and development, opening export avenues etc. its contribution is enormous Industry has become more professional and vision oriented under CGAs leadership CGA has brought in wave of professionalism in cherry industry. It is not just a farmer growing cherries rather it has built various communities to assist in various regions in Australians growing cherries by contributing through science, technology and even genetics (Treeby et al, 2014, p. 227-230) Consistency in quality is reached to meet consumer requirements set standards have been made which has ensured consistency in quality of cherries from Australia. They are known worldwide for their size and sweetness National breeding program has been in place Varieties of cherries that respond best to the weather, considering the short time that they have is another point that has affected the industry positively. With new strains of cherries and varieties that are more weather resistant that they ever were and also averse to pest issues (Kinoti et al, 2016) Improved varieties have been brought in The already existent varieties have been boosted in terms of sweetness and size to gain more export ground CHA has installed skill and capability improvement programmes with new planting being done across nation, lot of new manpower is recruited. CGA ensures that the training happens happens as per the new competency standards Export market potentials are improved CGA works on gaining new markets for the Australia cherries as well This has contributed to the economy and the cherry industry as a whole. With the short window and production of 1% roughly, they are rare product and to help them reach the world helps bring in more AUDs. Statement of Problem A SWOT for The Blue Cherry Company reveals: Strength Weakness Opportunities Threats a. Good quality sweet, big and nutrient rich product b. Access to good climate adding to proper quality yields c. Quantity of yield is good d. Reaches out to consumers directly e. Availability of good space a. Available mostly locally b. Customers need to take an appointment to pick up and buy c. Available in small quantities only a. Collaboration with big players to reach out to maximum customers b. Selling on online platforms c. Proper marketing to educate and gain customers d. Increase production by utilizing space e. Growth in export markets f. Growth in domestic reach a. Limited days of production b. Low production c. Limited access to export d. High production cost e. Unfavourable climate With the increasing demand of the industry The Blue Cherry Company faces threat of lagging behind as it has not aggressively marketed its products. With limited reach locally, it has mostly stuck to local markets whereas it has potential to sell more. It needs to invest in future marketing strategies by adoption of marketing activities more than the shed door sales brochure on its website. It is clear the company has not even waken up to the power of social media platforms and does not have even a single link of association. The Blue Cherry Company needs to work on a marketing communication strategy to increase its brands appeal introduction of successful ad-campaigns could do better for the company as well to increase its customer capture. Blue Cherry Company needs to work on a strategy to improve the customer reach by means of marketing tools. Also, it needs to work on product and brand visibility. Building a plan and proper implementation, the brand requires to enter the subconscious mind of the consumers. To send across message that cherries are good and important in their diet and that Blue Cherry Companys cherries are just that. With increased brand visibility they could maximise their market capture and sales eventually. Also, Blue Cherry Company should work on a plan so that their product reaches more customers other than their already created supply base. Weather is out of control of the Blue Cherry Company, infact a report of 2016 shows that Tasmania grew the most expensive cherries ever (Close et al 2009). Cold winds. Rainfalls, pests wreaked havoc on production that year. The Blue Cherry Company needs to use them as points to gain favour of Australians to support the local production by buying them from farmers (Houston et al, p.1-13) Apart from that, the blue Cherry Company also needs to market vigorously the fact that their cherries have been grown in a pest free environment as this is one of the tough challenges that this industry faces (Ekman et al, 2009). References Journals Smith, S. and Cameron, A., 2017. Horticulture: Outlook to 2021-22.Agricultural Commodities,7(1), p.73. Barry, K.M., Tarbath, M., Glen, M., Measham, P. and Corkrey, R., 2014, August. Understanding infection risk factors for integrated disease management of brown rot and grey mould in sweet cherry. InXXIX International Horticultural Congress on Horticulture: Sustaining Lives, Livelihoods and Landscapes (IHC2014): 1105(pp.67-72). Toivonen, P.M., 2014, October. Integrated analysis for improving export of sweet cherries and how a small industry can compete by focusing on premium quality. InV International Conference Postharvest Unlimited 1079(pp. 71-82). Balmer, M., 2015. Excursion Report: Sweet Cherry Growing in Australia.Erwerbs-Obstbau. Measham, P.F., Quentin, A.G. and MacNair, N., 2014. Climate, winter chill, and decision-making in sweet cherry production.Hortscience,49(3), pp.254-259. Houston, L., Capalbo, S., Seavert, C., Dalton, M., Bryla, D. and Sagili, R., 2017. Specialty fruit production in the Pacific Northwest: adaptation strategies for a changing climate.Climatic Change, pp.1-13. Connellan, G.J. and Parks, S., 2014, August. The Australian greenhouse industrymeeting the challenges. InXXIX International Horticultural Congress on Horticulture: Sustaining Lives, Livelihoods and Landscapes (IHC2014): 1107(pp. 37-44). Smith, S. and Hogan, J., 2016. Trade in fresh fruit, fresh vegetables and tree nuts.Agricultural Commodities,6(2), p.116. Kinoti, W.M., Constable, F., Nancarrow, N., Rodoni, B. and Plummer, K.M., 2016. First Report of Cherry virus A (CVA) in Australia and the First Report of CVA Infecting Prunus cerasifera.Plant Disease. Treeby, J., McConnell, S. and Hincksman, M., 2014, August. The Horticulture Industry Networkan innovative model for capability building and collaboration? A review. InXXIX International Horticultural Congress on Horticulture: Sustaining Lives, Livelihoods and Landscapes (IHC2014): Plenary 1126(pp. 227-230). Book Low, P. and Pasadilla, G.O. eds., 2016.Services in Global Value Chains: Manufacturing-Related Services. World Scientific.

Friday, November 29, 2019

Jades Homework free essay sample

Montgomery fell to the ground but quickly got back up and hit Edward in the head with a club. After being hit in the head, Edward was knocked out and carried out of the raging crowd. Not too long after that one of the soldiers thought he heard the commanding officer shout fire, so the soldiers shot into the crowd. When all of the smoke cleared 3 men were shot and died on the spot, A black sailor named Crisps Attacks, a rope maker named Samuel Gray and a mariner named James Caldwell, were all shot by British troops. The British troops wounded 8 other, two of whom died later that eight, Salute Maverick, and Patrick Carr.Later that month Caption Thomas Proton was arrested for manslaughter along with eight other soldiers. Every year on March 5th, people gather at the old state house in Boston Massachusetts and reenacted the events that happened on this historic day. We will write a custom essay sample on Jades Homework or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page They dress up as colonist and British troops when they reenact of the Boston Massacre. They use the real muskets that the British troops used but they do not use real marbles and gun powder during the reenactments. They use sound effects and smoke mach nines that contribute to the Boston Massacre lining. There were many different weapons used during the Boston Massacre.These weapons include rocks, sticks, chunks of ice and the musket. A musket is a type of gun that the British used during the Boston Massacre. These guns were shot by putting marbles and gun powder down the barrel of the gun. At the very end of the gun there is a sharp pointy weapon called the club. This was often used to stab the enemy. Here is a picture of a British musket. The troops used the musket to frighten the colonist, but the muskets were not frightened it only made they more upset. Revived a British uniform that were wore during the time Of the Boston Massacre.These uniforms had mostly red jackets with white pants. The uniform a musket holder on the back of the uniform so they could carry the musket. This helped so they didnt have to carry their guns by hands. Here is a picture of the British uniform. On the night of the Boston Massacre, Paul Revere drew a picture of the Boston Massacre. He named it the Bloody Massacre. Here is a picture of the Bloody Massacre. The Boston Massacre was the most devastating event that ever happened, vive men lost their lives that day and they will always be remembered.

Monday, November 25, 2019

Activities for ESL Lessons With Multiple Intelligences

Activities for ESL Lessons With Multiple Intelligences Multiple intelligences activities are useful for English teaching in a variety of situations. The most important aspect of using multiple intelligence activities in class is that you will be giving support to learners who may find more traditional activities difficult. The basic idea behind multiple intelligence activities is that people learn using different types of intelligences. For instance, spelling can be learned through typing which uses kinetic intelligences. Multiple intelligences were first introduced by in the theory of multiple intelligences was developed in 1983 by Dr. Howard Gardner, professor of education at Harvard University. Multiple Intelligence Activities for the English Learning Classroom This guide to multiple intelligence activities for the English learning classroom provides ideas on types of multiple intelligence activities you to consider when planning English lessons that will appeal to a wide range of learners. For more information on multiple intelligences in English teaching, this article on using BRAIN friendly English learning will be of help. Verbal / Linguistic Explanation and understanding through the use of words. This is the most common means of teaching. In the most traditional sense, the teacher teaches and the students learn. However, this can also be turned around and students can help each other understand concepts. While teaching to other types of intelligences is extremely important, this type of teaching focuses on using language and will continue to play the primary role in learning English. Teacher-centered explanationsEssays and written reportsReading selectionsBook based grammar and language function explanationsGap-fill exercises Visual / Spatial Explanation and comprehension through the use of pictures, graphs, maps, etc. This type of learning gives students visual clues to help them remember language. In my opinion, the use of visual, spatial and situational clues is probably the reason learning a language in an English speaking country (Canada, USA, England, etc.) is the most effective way to learn English. Mind mapsUsing photos, paintings, etc. to encourage discourseCreating personal roadmaps / other visual aids to use during discourseGraphs used to initiate explanations of statisticsVideosCreating multimedia projectsHighlighting texts in different colors to indicate tense, or functionGames such as Pictionary Body / Kinesthetic Ability to use the body to express ideas, accomplish tasks, create moods, etc. This type of learning combines physical actions with linguistic responses and are very helpful for tying language to actions. In other words, repeating Id like to pay by credit card. in a dialogue is much less effective than having a student act out a role-play in which he pulls out his wallet and says, Id like to pay by credit card. TypingMovement games (especially popular in childrens English classes)Role plays / dramaPantomime vocabulary activitiesFacial expression gamesFor classes with access to athletic facilities, explanation of sporting rules Interpersonal Ability to get along with others, work with others to accomplish tasks. Group learning is based on interpersonal skills. Not only do students learn while speaking to others in an authentic setting, they develop  English speaking skills  while reacting to others. Obviously, not all learners have excellent interpersonal skills. For this reason, group work needs to​ be  balanced with other activities. Small group workTeam competitionsRole plays using dialoguesPeer teaching Logical / Mathematical Use of  logic  and mathematical models to represent and work with ideas. Grammar analysis falls into this type of learning style. Many teachers feel that English teaching syllabi are too loaded towards grammar analysis which has little to do with communicative ability. Nonetheless, using a balanced approach, grammar analysis has its place in the classroom. Unfortunately, because of certain standardized teaching practices, this type of teaching sometimes tends to dominate the classroom. Grammar categorizing activitiesGrammar rules study and inductive explanationsError recognitionCorrecting work based on teacher indicationsDevelop mind-maps and other vocabulary charts Intrapersonal Learning through self-knowledge leading to understanding of motives, goals, strengths,  and weaknesses. This intelligence is essential for long-term English learning. Students who are aware of these types of issues will be able to deal with underlying issues that can improve or hamper English usage. Writing in logs and diariesEstimating learning strengths, weaknesses, progress over timeUnderstanding learner objectivesSpeaking about ones personal history with confidence Environmental Ability to recognize elements of and learn from the natural world around us. Similar to visual and spatial skills, Environmental intelligence will help students master English required to interact with their environment. Exploring outdoors but in EnglishShopping and other field tripsCollecting plants to learn appropriate vocabulary

Thursday, November 21, 2019

South Korean Automobile Market - Non-Tariff Barriers Essay

South Korean Automobile Market - Non-Tariff Barriers - Essay Example The thesis examines the updated trade patterns and determinant of complete passenger and road vehicle trade between the U.S and S. Korea. The main explanatory variable is the effect of S. Korea’s Non-Tariff Barriers (NTBs) on the automobile industry trade with its one of the biggest trading partner, the U. S. The patterns and performance of automobile industry trade and the effects of NTBs in S. Korean car market will be assessed by the Normalized Trade Balance Index, Grubel and Lloyd index and the regression that is by using multiple regression analysis approaches, more specifically. The results of the thesis will highlight the trend of the road and passenger vehicle industry trade and the impact of NTBs on the volume/ value of trade in automobile sectors between the countries since the beginning of the 2000s. S. Korea and the U.S share a great deal of interest in pursuing positive development in the automobile industry’s trade performance. Both countries substantially rely on the profits of the automobile trade for their economic growth and their market sizes are often large. (Dyer & Chu, 2000). Consequently, S. Korea and the U.S Free Trade Agreement is about to come into effect and one of the biggest issues that prolonged the deal while negotiating for the FTA was regarding the automobile, especially passenger vehicle industry trade. President Obama and the U.S industry representatives claimed that the FTA deal regarding automobile trading regime is not fair if they start to trade bilaterally in the current condition and regulation. Opponents of recent FTA provision even claimed that the U.S automakers exaggerate the potential sales in S. Korea of cars produced in U.S. assembly plants (Schott, 2010).  

Wednesday, November 20, 2019

Using publicly available resources and other references compare and Essay

Using publicly available resources and other references compare and critically analyse the UK marketing strategies of Caffe Nero and Costa Coffee - Essay Example Costa Coffee which is the leading company has 1,770 outlets; Starbucks has 790 outlets while the third company, Caffe Nero has 560 outlets. The three remains the leading brands controlling 54% of the coffee market. One of the notable aspects that make the UK coffee shop market to be robust is the predictable nature of the coffee consumption pattern in the country. For example, Allegra Strategies definitive report indicated that one out of five coffee shop customer must visit the outlet every day. This makes the producers to adopt effective strategies aimed at creating strong positive consumer-brand relationship resulting to the expansion of the market. This paper aims at comparing and critically analyzing the UK marketing strategies of Caffe Nero and Costa Coffee. Caffe Nero is a European based company that is headquartered in London. Having being established by Gerry Ford in 1997, the coffee house has expanded its market as a way of increasing the number of customers and raising sales. Currently, Caffe Nero operates in UK, Cyprus, US, Ireland, Poland, UAE AND Turkey. One of the major aspects that make the company to remain competitive and face off Costa Coffee and other rivals in the UK market is product diversification. For example, in addition to traditional Espresso-based brands, Caffe Nero has introduced brands such as Frappe, Fruit Boosters, Hot Chocolate Milano, Latte, Caramelatte, White Chocolate and pasta salads among others. According to Mulhern (2009), for any company to have a competitive edge, it must invest in research and development as well as brand innovation. Caffe Nero has also adopted an effective marketing mix that takes into consideration the needs of the UK consumers. As noted earlier, Caffe Nero has significantly invested in various brands. With more than 20 types of brands, Hilton (2013) indicates that the company has been in a position to meet the needs of its customers. In addition, the strong brand name,

Monday, November 18, 2019

Cyber Stalking Research Paper Example | Topics and Well Written Essays - 1250 words

Cyber Stalking - Research Paper Example The trends in cyber-stalking based on 2008 figures also indicate that most of the cases have been carried out in Social Networking sites like Facebook and MySpace and also in Craigslist (Hitchcock, 2009). The trends also indicate an increase in victims aged 18 to 30 and those who are 41 years old and above with most victims being Caucasian, and the rest being Hispanic, Afro-American, Asian, and Native Americans (Hitchcock, 2009). There was also an increase detected in the cases where victims knew their harassers, and this mostly involved ex-spouses or ex-girl/boyfriends (Hitchcock, 2009). Most of the states which registered with the most incidents of cyber-stalking include California and New York with harassers mostly using emails, message boards, instant messaging, phones, texting, blogs, LiveJournal, Friendster, online games, and YouTube as media in harassing their victims (Hitchcock, 2009). With the difficulty of apprehending these criminals, many of these victims are often killed and are physically and psychologically intimidated by their harassers. Based on the above scenario, this paper shall now present the current literature on cyber-stalking. It shall focus on the manner of perpetuation, the difficulties encountered in managing this crime, and the remedies which have been implemented in order to apprehend harassers. A paper by Ogilvie (2001) discusses that cyberstalking is a crime which is similar to the usual forms of stalking in the sense that it uses behavior which causes fear and apprehension on a victim. However, because of new electronic technologies, the traditional methods of stalking have been transformed through the application of other mediums such as emails and the Internet (Ogilvie, 2001). Even without empirical research assessing the incidence and prevalence of cyberstalking, many experts and analysts believe that cyberstalking is actually more common than the traditional form of